Using LinkedIn to Generate New Business

Linkedin continues to grow exponentially while also expanding features, ways to engage, and share content. It’s also the most business-relevant social media platform. In this session we will begin to review:

- What is Linkedin?
- How to best setup and leverage your personal Linkedin Profile towards your personal goals
- How to best setup and leverage a Linkedin Company Page
- Types of content you can post - Best practices for posting, content, and engagement
- How to grow your business using Linkedin if you are a B2B business yourself
(meaning you service other businesses primarily)
- What is tagging? - How to “unlock” Linkedin’s playing field at a deeper level with a Premium Account
- Live Q&A

Speaker(s): Aaron Wesley Means

Co-Sponsor(s): Henderson County Chamber of Commerce